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Charts & Tables

Charts & Tables

By the Project for Excellence in Journalism and Rick Edmonds of The Poynter Institute

Audience

Average Circulation of U.S. Daily Newspapers
Average Circulation of U.S. Daily Newspapers
Daily and Sunday Newspaper Readership
Daily Newspaper Readership by Age Group
Daily Newspaper Readership by Education
Daily Newspaper Readership by Race-Ethnicity
Daily Newspapers by Circulation Category, 2003
Newspaper Readership
Number of U.S. Daily Newspapers
Number of U.S. Daily Newspapers
Percent of People Reading a Newspaper
Percent of People Reading a Newspaper “Yesterday”
Percent of People Reading a Newspaper ’’Yesterday’’
Sunday Newspaper Readership by Age Group
Sunday Newspaper Readership by Education
Sunday Newspaper Readership by Race-Ethnicity
The Rise in Daily Discount Circulation
The Rise in Sunday Discount Circulation
U.S. Daily Newspaper Circulation
U.S. Daily Newspaper Circulation
U.S. Daily Newspaper Circulation Versus Number of Households
U.S. Daily Newspapers with Circulation Over 50,000
U.S. Newspaper Penetration

Economics

Daily Newspaper Advertising Revenue
Daily Newspaper Advertising Revenue Growth
Select Newspaper Company Operating Income
Select Newspaper Company Operating Profit Margins
Select Newspaper Company Revenues

Ownership

Combined Circulation for the Largest Newspaper Groups
Number of Daily Newspapers Owned by the Largest Newspaper Groups
Percent of Daily Circulation Belonging to Largest Newspaper Groups, 2003
Percent of Daily Newspapers Owned by Largest Newspaper Groups, 2003
Percent of Sunday Circulation Belonging to Largest Newspaper Groups, 2003
Percent of Sunday Newspapers Owned by Largest Newspaper Groups
Top Ten Groups’ Percent of Total Daily Circulation, 2003
Top Ten Groups’ Percent of Total Sunday Circulation, 2003

News Investment

Newspaper Newsroom Work Force

Public Attitudes

Believability of News Outlets Over Time
Media Outlets Ranked by Believability, 2004
Newspaper Believability Over Time
Primary Source of Campaign Information, 2004